Stand for Animals

In 2017, Spay Neuter Charlotte decided to expand their three spay neuter clinics to include veterinary care as part of their core services. As a result of this new direction, a complete rebranding was necessary to align with the new mission. Stand for Animals Veterinary Clinic was the outcome of that effort.

Our goal was to develop a mark and visual brand strategy that truly represented the clinic’s culture and vision. The work on this page illustrates the results of that effort – a bold and distinct mark embodying the boldness of their new vision and a reflection of the animals to which they provide care.